May 21, 2012

It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.

Leading the charge are CM Punk and John Cena. For the first time in his career, CM Punk is not just being asked, but he is expected to carry the company as the face of a re-branded product. The WWE is banking on his bravado not ringing false, for all the borderline arrogance over the years coupled with a failure to back up his considerably egotistical discourse would be fuel for Vince McMahon to spitefully bury him for the remainder of his contract should he fail to succeed. Make no mistake about it, Punk must continue to succeed. He has what he wanted. Punk clamored for change and changes have been made, but the monetary numbers across the board need to hold strong. Numerous excuses were offered in years past as to why creative never made changes to the Cena character and included among them were Cena’s merchandise sales and his clean image that appealed to the younger demographic. Punk is doing very well in selling memorabilia, but he has his work cut out for him to draw back the teen-to-middle-aged male that is his target market.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99

(All titles are linked directly to LOP.NET where the columns are archived.  The descriptions below each title are the opening paragraphs of each short story)

May 21, 2012: Change vs. The Status Quo

It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.

Leading the charge are CM Punk and John Cena. For the first time in his career, CM Punk is not just being asked, but he is expected to carry the company as the face of a re-branded product. The WWE is banking on his bravado not ringing false, for all the borderline arrogance over the years coupled with a failure to back up his considerably egotistical discourse would be fuel for Vince McMahon to spitefully bury him for the remainder of his contract should he fail to succeed.  Read More...

May 22, 2012: "You'll Reap What You've Sewn" - John Cena

“We reap what we sow” – Galatians 6:7-8

For thousands of years, man has attempted to decipher the word of God to determine the date of the end of the world. The Christian Bible Book of Revelations describes it as “Judgment Day.” The Mayans even have a date for it set on December 21, 2012. How fitting, then, that on a 21st night of a month in 2012, a night after the WWE’s Judgment Day PPV, the sun became as black as sackcloth, the star of our universe fell to the earth, and the sky, along with hope, vanished. On Raw, the day of wrath finally came.  Read More...

June 16, 2012: The Rise of the Union

During his rise to fame in 2010, Wade Barrett made a considerable amount of money. Well, his bare knuckle fighting days must have given him brain damage, because the halfwit squandered his small fortune as quickly as he earned it. Instead of investing in a financial manager, he bought a lot of meaningless material possessions. Rather than seek health insurance, he decided to use more extravagant means of road travel. The ignoramus was audited by the United States Internal Revenue Service for not paying taxes on the money that he earned in the U.S. and incurred quite the penalty. The British equivalent of the IRS pretty much took the rest. Since it rains when it bloody pours, then he got injured and was rushed to the hospital. The WWE picked up the surgical tab, but not for the staff infection he incurred two weeks later. That second ER visit cost him a cool $20,000. Yeah, those little details are devilish, aren’t they?  Read More...

July 16, 2012 - Can Chicago's Dark Knight stop Wrestling's Superman? (Money in the Bank 1 year later)

CM Punk has been WWE Champion for eight months, netting the longest reign as a world champion in several years. Taking on all challenges, from the monstrous Kane to the World’s Strongest Man to the former holder of the “Best in the World” moniker to up-and-coming stars such as The Miz, Alberto Del Rio, and Dolph Ziggler, Punk has defeated a variety of villains and always walked away with the title. In the process, he confirmed what few had known for years but of which many still needed convincing: that CM Punk was one of the most resourceful, skilled wrestlers to ever step foot in the business.

He is a beacon of hope, fighting for those underappreciated fans that pour their hearts and souls into the WWE and for those underutilized talents that have jobs as WWE performers but have not yet had the opportunity for success that they crave and desire.  Read More...

August 20, 2012 - A star is born. A gold medalist crowned. He's here to the show the world.

Eight days ago, millions around the world watched as the closing ceremonies put the finishing touches on the summer Olympiad in Great Britain. Last night, we saw World Wrestling Entertainment wrap up its version of the Olympics in Los Angeles. I will give credit to the WWE where it is due; they made it work. The pageantry and spectacle of Summerslam had been lacking in recent years and the financial success of what is supposed to be their second biggest PPV extravaganza had reflected it. The “WWE Olympics” brought something unique to the table that we had not seen before in sports entertainment, so the buzz that this might’ve been the best drawing Summerslam in quite awhile is likely to be well-founded. Creatively written and very well performed, the idea of crowning “Medalists” every four summers is a winner as long as the financial end backs up the time invested in recent months. It must be commercially successful in addition to being critically acclaimed if it is to stick.  Read More...

August 20, 2012 - "Have fun with her, Daniel, but don't get too involved" - CM Punk

He could not help but notice her. In a unique way, she was incredibly attractive. In Aberdeen, Washington, you just don’t see girls like her. There was just something about her; something physically intoxicating that made him think about nothing but sex. Surely, you’ve met a girl like that. There is a type of female that just exudes an aggressive sexual nature. Daniel Bryan was not accustomed to being around such women.

She was counting on that…Read More...

August 20, 2012: A Viper at a Cross Rhodes

Money in the Bank may have been a terrible day for the city of Chicago and millions of other WWE fans that witnessed CM Punk lose the championship to John Cena, but it was the best day in the young life of Cody Rhodes. It had seemed, for a couple of years, that it was only a matter of time before Rhodes became a world champion. The time came a month ago, with Cody defeating Sheamus and Wade Barrett in a triple threat match. His current friend and former teacher, Randy Orton, was on hand the next week on Smackdown to congratulate him. Cody’s Hall of Fame father was there, as well. It was a momentous occasion that ended with the three of them fending off an attack by the Union, who collectively made it clear that they, in addition to the Celtic former champion, were gunning for the new title holder.  Read More...

September 17, 2012 - Overcoming Addiction (The "True" Story of Mike "The Miz" Mizanin)

There’s always a justification.  For an addict, there’s always a next time; there’s always a once more. He thinks that decision is made with fully cognitive power, but he’s wrong. That compulsive energy is stronger than you can imagine. Once it gains control, it’s difficult to emerge victorious over the force with which it consumes you.

Mike Mizanin has learned a lot about addiction in the last 18 months. It’s not as black and white as he once thought; not as if you either are an addict or you’re not. There are many shades of grey. Contrary to increasingly popular belief, it is not caused by genetics. Patterns may exist within families and those patterns may be repeated by new members, but addiction is not a disease in the traditional sense of the word. An addict learns and grows into addiction. Mizanin, “The Miz” as he’s known on television, did not start with a clinical diagnosis.  Read More...

October 28, 2012: Death and Heaven; Life in Hell

How one responds to adversity is one of the defining traits that separate the extraordinary people from everyone else.

Taking it a step further…How one responds to adversity in pressure packed situations is THE defining trait that separates the truly amazing, undeniable superstar from the other extraordinary people.

Tonight, the WWE Universe went into the October PPV anticipating the manner in which Cody Rhodes handled himself, amidst one of the most trying months of his career in the biggest match of his life. After losing the World Heavyweight Championship to Randy Orton at Summerslam, Rhodes lost his cool. Yet, with his father’s guidance and support, Cody was able to regain the title last month at Night of Champions. Many an issue between the two had been settled in the process and it seemed as though they’d broke new ground in their father-son relationship. When Cody won back the title, Dusty was at ringside for the occasion and sought to celebrate with his son as any father would. Before he could get the chance, though, the American Dream lost consciousness.  Read More...

November 19, 2012: Stone Cold Tried and Convicted in Court of Public Opinion

In our society, it takes but only the mere mention of impropriety to turn even the most beloved of heroes into hated villains. - Anonymously tweeted three weeks ago to the WWE’s dotcom.  Steve Austin has disappeared, for all intents and purposes. Nobody can find him. His whereabouts are unknown, his cell phone messages have been unanswered, and his Twitter account has shut him away from the online world. Stone Cold has gone into hiding.  Who can blame him?  Though he does have much to answer for, nobody gave him a chance to respond. The wrestling world has been turned upside-down by the live report delivered by Paul Heyman last month alleging that Austin had been keeping everyone in the dark for nearly a decade about an armed robbery of WWE Headquarters that nobody had even previously been aware of.  Read More...

November 19, 2012: 48-Minutes of Hell

48-minutes. Some may not know the significance. Avid sports fans may know it as the regulation time of a standard game in the National Basketball Association. In the NBA, it matters not if it is the last battle in a grueling Finals series or the first of over eighty regular season contests, the same amount of time is broken down into four quarters.  In the WWE, however, 48-minutes for one match between two wrestlers is rare. It takes two men who know each other forward and backward, up, down, and sideways to reach 48-minutes before a victor is determined.  
Read More...

December 17, 2012: Satan's Structure and the Seven Deadly Sins

"Some men aren't looking for anything logical, like money. They can't be bought, bullied, reasoned, or negotiated with…Some men just want to watch the world burn."

The sight should be familiar to you by now. There have been enough Elimination Chamber matches over the course of the last ten years that one look at all those chain links ought to invoke some memories. December 2012’s version might have jumped to the top of your list.  After last night, that match is no longer about the look of the gimmick. It has evolved. The imposing nature of the structure remains, but it needed something of greater substance to sustain itself for another ten years. Much like a relationship, the physical attraction wore off a long time ago and a deeper connection was warranted or else there may not have been a tie that bound. The WWE tried to do what they’ve done with the Royal Rumble and simply make the Chamber synonymous with Wrestlemania, but the experiment was only marginally successful. The logic of having your top stars compete in arguably your most dangerous and physically taxing match just 6 weeks prior to Mania was faulty at best, so moving it to December was branded a sound business decision. Perhaps they should continually move it, depending upon when a logical reason comes about for its use. 
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January 27, 2013: Royal Rumble Chaos Theory

10...

9….

You think know about life until you’re introduced to death. Nothing is the quite the same after that. Something simple like a phone call and hearing a unique voice on the other end when you’re traveling up and down the road is, looking back on it, a part of your existence that you took for granted.  Cody Rhodes sat watching old movies that he and his dad had once enjoyed countless times together, sipping a glass of white wine, an occasional tear running down his cheek. There was one film that used to trigger a multi-hour quote competition and one that had always – without fail – prompted his dad to turn to him and recite the line as if it perfectly applied to himself.

Those are the moments that you miss when you lose your father. Life can never be the same after you do.  
Read More...

January 27, 2013: When Species Collide

Alright, store it in the back of your tights so that nobody can see it. The element of surprise is yours, but remember how quick this guy is. You’ll only get a few seconds before he’ll switch gears and break your arm. The goal is to catch him off-guard and leave no other option for him but to accept your offer.

I always forget how much I miss hearing my music play. There’s nothing else like that on this earth. Harley taught me that there wasn’t a better place than under these lights – no better sound than that crowd reacting to your every move. They obviously weren’t expecting to see me. I guess the one advantage of not being as relevant at this time of the year lately is that I can sneak up on people. Hopefully, not after this. Damn it, this is it for me. I’m all in. If this doesn’t work, then I’m not sure my career will ever be the same.  
Read More...

January 27, 2013: The Dark Knight Gets Another Shot at Wrestling's Man of Steel

"Life is ten percent what happens to you and ninety percent how you respond to it" - Lou Holtz

CM Punk let himself down. In the past, he had always thought of himself as being the caliber of human being that was above certain levels of mistakes. He worked hard through the years to ensure that his mental stability was a cut above most everyone else’s. When he thought about it, he was certainly not trying to be arrogant or elitist – at least, not in the last few years since he’d matured. It was a simple matter of emotional blood, sweat, and tears. To most the guys in the locker room, Punk was psychologically what John Cena was physically – just better developed.  So, it shocked Punk when he made such a grave mistake. He did not think himself capable of it. He allowed one loss to define six months of his life. The worst thing that you can do, as a human-being, is to take yesterday’s pain and bring it into tomorrow.  
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February 16, 2013: The First Openly Gay WWE Superstar

“If man is to survive, he will have learned to take a delight in the essential differences between men and between cultures. He will learn that differences in ideas and attitudes are a delight, part of life's exciting variety, not something to fear.” ― Gene Roddenberry

When he got into this business, he never even thought about telling the world the truth. Why would he? You think he worked his way through the ranks around the world to eventually end up in the WWE so that he could come out with his biggest secret, announcing to the world what it had taken him the better part of twenty years to even admit to himself? Of course not. Like any other aspiring athlete, he chose his profession because he had grown up loving a sport and sought to make a living off that passion. It is not until much later, once some success has been sampled, that the realization sets in that being a star (at anything) automatically holds you to a higher standard in society and requires that you be better than the people that would have the tendency to scrutinize you. In other words, he was going to have to come clean, at some point, or he’d be living a lie.  
Read More...

April 6, 2013 - The Script Gets Flipped on The Rock vs. Dolph Ziggler at the 2013 Hall of Fame

A surprising turn of events has taken place over the last seven weeks since it was announced that Dwayne “The Rock” Johnson would, on the night after being inducted into the WWE Hall of Fame, challenge Dolph Ziggler for the World Heavyweight Championship at Wrestlemania XXIX. In the first television interaction between Ziggler and The Rock, the Chicago crowd for the February 18th edition of Monday Night Raw booed the challenger out of the building and treated the champion as if he were the hometown hero. It was not the last crowd to react that way. Despite his heelish actions, the Show Stealer could not shake the cheers; despite his usual schtick, The Great One continued to get jeered.

The following is a transcript of The Rock’s Hall of Fame speech…
Read More...

April 7, 2013: The Story that Daniel Bryan and Beth Phoenix Called "My Worst Nightmare"

Daniel Bryan’s life changed at last year’s Summerslam. He couldn’t even remember the specific date anymore; it had been suppressed into his subconscious. Being a lifelong wrestling fan before becoming a pro, he had once dated his significant moments to coincide with major wrestling events. He first made out with a girl, for instance, just a few days after Wrestlemania X. The trend continued - Summerslam 2012 will always be for him the night that the world that as he’d previously knew it ended. Beth Phoenix, with whom he had been in an intense romantic relationship for several weeks and with whom he had broken up after getting the sense that she was emotionally unstable and potentially capable of entangling him in a web of anger, dishonesty, and distrust, announced to him and the universe that she was pregnant.

“Worst nightmare.” 
Read More...

April 7, 2013: Rewinding Rey Mysterio vs. Sin Cara

The Mania of Wrestle for the time twenty-ninth took place one night ago.
The “Of ‘Em All Granddaddy” – The “Immortals the of Showcase” – The “Shows of Show.”
Rey Mysterio vs. Sin Cara broke the record for number of masks in one place.
Approximately 50,000 different people showed up hiding their face.
You may think it better or you may think it worse.
But as Nas did with his rap in 2001, the Cara-Mysterio story’s going in reverse…
Read More...

April 7, 2013: The Next Stop on the Road to Recovery for Mike Mizanin

Some people just cannot be good, no matter how hard they try or how motivated that they are to tweak their personalities. We’ve learned that in recent weeks from Alberto Del Rio. While we can give him credit for attempting to divert his natural inclination to be someone’s enemy, it is too deep rooted in his psychological makeup. The Miz, who had undergone a major transformation last year after rehabilitating an addictive personality that had nearly cost him his life and career, had inspired Del Rio. When Miz came back to television in September and received a hero’s welcome, Del Rio found himself wanting the admiration and respect that the people gave to a man who had recognized a problem and taken the steps necessary to rectify it. Del Rio had never realized that what he had commanded from people with his inherited wealth was not admiration and respect, but rather envy.  
Read More...

April 7, 2013: Sheamus Shows That "Be A Star" is More Than a P.R. Campaign

“It was good being at the top,” he would often tell himself. A year ago, he had reached the peak of the mountain. He thought back to the hours that followed Wrestlemania XXVIII when he was in his hotel room, by himself, just staring at the big gold belt. The World Heavyweight Championship was the richest prize in the business when he was getting his feet wet in the industry over in Europe. Triple H was “The Man” back then and when the Irishman came to the WWE, he wasted no time in making his intention to one day wear it crystal clear to the chap that had made it famous. Winning the WWE title in 2009 and again in 2010 was thrilling, but his specific goal upon signing was to become World Champion and be like Hunter, with whom his relationship had blossomed into friendship and mentorship. The WWE knew how much it meant to him; he knew that they knew because they had gone out of their way to make sure that the plate emblazoned with his name had already been fastened to the title before the post-Wrestlemania party. He must have sat there for an hour straight, the television on in the background playing he-could-not-remember-what, just looking; in awe of the accomplishment.  
Read More...

April 7, 2013: The Dark Knight's Cerebral War with Wrestling's Joker

“You want to know how I got these scars?"

Cody Rhodes made his way to the ring with the hood of his jacket creating a shadow that hid most of his face. He did it on purpose. Recently, his facial expressions had developed somewhat of a cult following, with people trying to dissect what they meant. Some had questioned his sanity; others thought him brilliant.

Cody could not care less about the people, though.

People are sheep. His dad never came right out and said as much because he probably did not understand it. Men like his father usually didn’t. Despite the fact that Dusty Rhodes could merely swirl his hands in the air prior to an elbow smash and have the audience frenzied proves that the “American Dream” was asleep to his powers. Cody has had to work a lot harder to wield his influence, but has a better appreciation for what it means to be influential.  
Read More...

April 8, 2013

“Who gave himself for us, that he might redeem us from all iniquity, and purify unto himself a peculiar people, zealous of good works.” - Titus 2:14

The similarities between the most famous hero in comic lore and the key figure in the Christian Bible are striking. Both tell of a savior, misunderstood by the masses, being given to mankind to cleanse it of its sins. He is pure of heart and of spirit, embodying the ideal standard of the human existence, despite not being merely human, himself. In order to combat the cruelty of men who, at some point throughout history, learned to oppress rather than embrace divinity that he did not comprehend, the redeemer was given extraordinary abilities, not just in the physical realm, but in his emotional capacity for sympathy and absolution.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_April_7_2013_-_Here_lies_John_Cena_circa_April_1_2012-April_7_2013.html#DZAo6dZ5jOyUooEK.99

April 8, 2013: "Here lies John Cena circa April 1, 2012-April 7, 2013

“Who gave himself for us, that he might redeem us from all iniquity, and purify unto himself a peculiar people, zealous of good works.” - Titus 2:14

The similarities between the most famous hero in comic lore and the key figure in the Christian Bible are striking. Both tell of a savior, misunderstood by the masses, being given to mankind to cleanse it of its sins. He is pure of heart and of spirit, embodying the ideal standard of the human existence, despite not being merely human, himself. In order to combat the cruelty of men who, at some point throughout history, learned to oppress rather than embrace divinity that he did not comprehend, the redeemer was given extraordinary abilities, not just in the physical realm, but in his emotional capacity for sympathy and absolution.  Read More...

April 6, 2014: One Year After Randy Orton Defeated Brock Lesnar

“He is the chosen one; you must see it.”

There were a lot of people that questioned the decision to go with Randy Orton last year when it came time to choose a return opponent for Brock Lesnar at Wrestlemania XXIX. Numerous other choices with bigger names were available, from The Rock to John Cena to Undertaker to Triple H, but the WWE gave the nod to Orton. The criticism was justified, at the time. For all of his skills, he had fallen far from the top of the company ladder. It was not a question of productivity, but rather a doubt in his ability to draw the maximum amount of money necessary for the WWE to achieve a return on their multi-million dollar investment in Lesnar. If they had put the former UFC and WWE Heavyweight Champion against any of the other aforementioned stars, then no inquiries would have been necessary.  
Read More...



 

, 2012

It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.

Leading the charge are CM Punk and John Cena. For the first time in his career, CM Punk is not just being asked, but he is expected to carry the company as the face of a re-branded product. The WWE is banking on his bravado not ringing false, for all the borderline arrogance over the years coupled with a failure to back up his considerably egotistical discourse would be fuel for Vince McMahon to spitefully bury him for the remainder of his contract should he fail to succeed. Make no mistake about it, Punk must continue to succeed. He has what he wanted. Punk clamored for change and changes have been made, but the monetary numbers across the board need to hold strong. Numerous excuses were offered in years past as to why creative never made changes to the Cena character and included among them were Cena’s merchandise sales and his clean image that appealed to the younger demographic. Punk is doing very well in selling memorabilia, but he has his work cut out for him to draw back the teen-to-middle-aged male that is his target market.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
May 21, 2012

It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.

Leading the charge are CM Punk and John Cena. For the first time in his career, CM Punk is not just being asked, but he is expected to carry the company as the face of a re-branded product. The WWE is banking on his bravado not ringing false, for all the borderline arrogance over the years coupled with a failure to back up his considerably egotistical discourse would be fuel for Vince McMahon to spitefully bury him for the remainder of his contract should he fail to succeed. Make no mistake about it, Punk must continue to succeed. He has what he wanted. Punk clamored for change and changes have been made, but the monetary numbers across the board need to hold strong. Numerous excuses were offered in years past as to why creative never made changes to the Cena character and included among them were Cena’s merchandise sales and his clean image that appealed to the younger demographic. Punk is doing very well in selling memorabilia, but he has his work cut out for him to draw back the teen-to-middle-aged male that is his target market.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
May 21, 2012

It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.

Leading the charge are CM Punk and John Cena. For the first time in his career, CM Punk is not just being asked, but he is expected to carry the company as the face of a re-branded product. The WWE is banking on his bravado not ringing false, for all the borderline arrogance over the years coupled with a failure to back up his considerably egotistical discourse would be fuel for Vince McMahon to spitefully bury him for the remainder of his contract should he fail to succeed. Make no mistake about it, Punk must continue to succeed. He has what he wanted. Punk clamored for change and changes have been made, but the monetary numbers across the board need to hold strong. Numerous excuses were offered in years past as to why creative never made changes to the Cena character and included among them were Cena’s merchandise sales and his clean image that appealed to the younger demographic. Punk is doing very well in selling memorabilia, but he has his work cut out for him to draw back the teen-to-middle-aged male that is his target market.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
May 21, 2012

It has been seven weeks since Wrestlemania, but the WWE was still in transition heading into last night’s pay-per-view event. The pressure was split between two men to complete the conversion and the WWE made the call to bookend Judgment Day with each ever-important performance. “They” say it is all about the follow-up, but at least we learned a night ago that there is a commitment to change and the higher ups are fully on-board with taking the business in a new direction.

Leading the charge are CM Punk and John Cena. For the first time in his career, CM Punk is not just being asked, but he is expected to carry the company as the face of a re-branded product. The WWE is banking on his bravado not ringing false, for all the borderline arrogance over the years coupled with a failure to back up his considerably egotistical discourse would be fuel for Vince McMahon to spitefully bury him for the remainder of his contract should he fail to succeed. Make no mistake about it, Punk must continue to succeed. He has what he wanted. Punk clamored for change and changes have been made, but the monetary numbers across the board need to hold strong. Numerous excuses were offered in years past as to why creative never made changes to the Cena character and included among them were Cena’s merchandise sales and his clean image that appealed to the younger demographic. Punk is doing very well in selling memorabilia, but he has his work cut out for him to draw back the teen-to-middle-aged male that is his target market.
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
Doctor's Orders: May 21, 2012 - Change vs. The Status Quo
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
Doctor's Orders: May 21, 2012 - Change vs. The Status Quo
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJhRQKF.99
Doctor's Orders: May 21, 2012 - Change vs. The Status Quo
Read more at http://www.lordsofpain.net/columns/doctorsorders/Doctor_s_Orders_May_21_2012_-_Change_vs_The_Status_Quo.html#m9J60YZ3XDJ